The Worst Marketing Pitch in the World
Baskin Robbins’ tagline “Where Wonders Never Cease” was perhaps the most overblown and mismatched marketing ploy in history (after all, it’s (more…)
An Inside Look into the Future of Marketing
Mainstream marketing changed forever at the dawn of the social and creative web. First entering the scene as a vehicle to create and exchange (more…)
The Psychology of Color and Emotion in Marketing
What do Dell, Oreo, Facebook and Oral-B have in common? All their logos are blue. And according to the color emotion guide, each one (more…)
8 Ways Linx Accelerates Brands with Content Marketing
As a strategic marketing organization, Linx delivers powerful content marketing solutions to accelerate brands from start-ups to global leaders. (more…)
A Five-Step Logical Sequence for Building a Marketing Strategy
What is strategy? Actually, ask three marketers and you’ll find three completely different and often contradictory answers.
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The 7 P’s of Strategic Marketing Success
Linx develops market-driven business strategies covering the 7 P’s of marketing – product, price, promotion, place, packaging, positioning and (more…)
Facebook to Swap Free Marketing Rides for Paid Fares
Facebook is a free platform. Credit cards, service contracts and monthly payments aside, we all have access to its 1.23 billion monthly users. The (more…)
Mobile Marketing Resurrects the Email Newsletter
Is the email newsletter dead? The explosion of SEO, social media and now, content marketing seemingly dug a six foot hole and buried the email (more…)
How to Correct Big Social Media Marketing Mistakes
Mistakes – we all make them – but what are they costing you? If you’re making big social media mistakes, it could be engagement, sales, (more…)
4 Primitive Marketing Rules for a Modern Marketing World
Content marketing, social media, marketing automation, SEO, SEM – the industry wants us to believe these modern tools have replaced the (more…)
